Introducing Saikala

Introducing Saikala: User Acquisition Advisor

By Richard Rouse |October 15, 2015

Introducing Saikala
We are stoked to announce the addition of Saikala Sultanova as an advisor to the Crackerjack team.
Saikala joins Crackerjack to help our games reach the largest and most relevant global audience.
Saikala is recognised by Google Developers as a Marketing Expert.
She is a Lead User Acquisition Expert at Space Ape Games, an Award Winning Mobile/Social Gaming startup founded in 2012 in London, UK.
Saikala has an extensive hands-on digital marketing experience in creating successful initiatives for gaming apps cross-platform using social networks and all major mobile advertising channels. She launched her career in gaming with Plumbee, a social casino gaming startup, pushing the game promotion boundaries within User Acquisition, CRM and Business Growth. Followed by building sustainable a User Acquisition function at Miniclip games.
Professional satisfaction for her comes through creating efficiencies and consistently by delivering results that exceed expectations, while helping teams learn and contribute to the business’s success.
As well as many parts of product marketing, Saikala can offer a valuable opinion on the games’ User Acquisition strategy and execution, testing, optimisation, bidding systems to help deliver best possible results.
Saikala is a weapon when it comes to:
  • User Acquisition
  • Growth Hacking
  • Mobile Data Analysis
  • Tracking systems
  • Knowledge Sharing

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